Petzetera – Engaging a Global Audience During Literary Events

Use Case
Online artist talks

Audience
Those interested in literary discussions and cultural projects led by artists

Languages
Spanish Swedish

Summary

Petzetera chose KUDO AI for its easy-to-use platform interface, adaptable solutions, and accessible rates. Language accessibility allowed Petzetera to grow its audience and promote active engagement during diverse literary events. KUDO AI’s ability to provide real-time, AI-powered translation of artist talks enabled broader participation, cultivating a more inclusive global experience, helping Petzetera achieve its goal of breaking down language barriers in literature and culture.

The Challenge

Before engaging with KUDO AI, Petzetera organized a series of online artist talks. Running these events meant employing live interpreters, a procedure that led to high costs and was perceived as unconventional by their extensive audience within the context of literary events. From the start, Petzetera encountered the task of creating an event that was both accessible and inviting while sustaining its diversity of languages. They were looking for a familiar and appealing solution for language accessibility to resonate with their international audience of listeners.

Being able to communicate in multiple languages is the essence of my whole enterprise

Petronella Zetterlund | Founder, Petzetera

The Solution

To achieve language accessibility in Petzetera’s meetings with online artists, KUDO AI Speech Translator presented a more financially sustainable option than employing live interpreters. With a user-friendly platform that resembled tools Petzetera were already confident using, live speech translation gave the team an easy way to further their efforts in promoting intercultural and multilingual discourse in the literary world.

Through implementing KUDO AI’s subtitled translations, the audience could experience a seamless multilingual exchange, wherein they could hear each participant speaking in their preferred language. With this, KUDO AI contributed to achieving Petzetera’s long-standing goal of creating meaningful multicultural literary dialogues.

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